Page 8                                                            InCider Press                                      October 2006

     Public relations and marketing are tied together intimately with the quality of our singing.  This we experienced hearing the Ambassadors of Harmony, St. Charles, Missouri sing at the Central States District (CSD) 2006 Fall Convention and Contests in Wichita.  We were “Wowed” by their wonderful and exciting singing.  In the contest, the chorus earned 1680 points out of a possible 1800 for a 93.3% average.  The Ambassadors of Harmony will represent CSD at the 2007 International Convention and Contests in Denver next July.

     We wanted more and more of their singing at the convention Saturday evening Harmony Showcase Spectacular!  We heard this 160 men chorus sing and perform four-part a cappella music in unity and in sync with their vowels and chords tuned.  The choreography was precise, energetic and complemented the singing.  To hear these men sing is an inspiration.

     Improved singing is our best public relations and marketing tool we have.  I believe a big way we can increase our attendance at our spring show is by improving our singing and doing even better than we are.  Let’s start moving towards what the Ambassadors of Harmony and what the Heart of America Chorus of Kansas City does.

     The judges at the CSD convention and contests encouraged us to improve our intonation and breath support, focusing our eyes on our director at all times regardless of the choreography, sing as a unit which involves tuning our vowels, increase our energy level on ballads, and remain in sync.  These are some of the comments I heard and understood.

     From my point of view, the judges’ comments might be summed up by using the quote from football coach Mark Mangino about his team’s performance last Saturday as quoted in The Wichita Eagle.  He said, “I could tell early on that our offense was not in sync.” He said that the team was more ‘More like the sound of 11 violins out of tune.’  So, what goes for playing football as a team also applies to singing as a chorus.

    Our challenge?  Develop a chapter strategy to implement what our music team teaches us.  This is to improve our musicianship, singing as a unit and increase the entertainment value of our presentations.  This is the challenge for each of us.  Let’s have a show and concert that people feel they cannot miss!

Harvey Kiser V.P, Marketing and Public Relations

Improved singing is our best

 public relations tool

Terry Nanninga, Tom Fish, Bill Bunyan and Brian Arthaud-Day enjoyed singing tags at CSD.

Sharon Purvis, Janet Kiser and Karen Nanninga applying makeup to Tom Fish, John Desper and Bob Swenson.  before and at the CSD Convention.

Photo by Harvey Kiser

Joan Thomson spent part of her day helping make sure everyone looked their best. Here she is helping Mark Robb with his flower. 

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